voice of customer is Remember when customer feedback meant suggestion boxes and comment cards? Those dusty relics of retail past seem almost quaint now. Yet here we are in 2024, drowning in an ocean of customer data while still struggling to truly understand what our...
competitive intelligence advantage The Evolution of Competitive Intelligence: From Data Collection to Strategic Advantage Remember when businesses thought competitive intelligence meant sending someone to peek through their rival’s windows? (Okay, maybe...
customer demographic profile Understanding Customer Demographic Profiles: More Than Just Numbers Let’s be honest – most discussions about customer demographic profiles feel like reading a phone book written by an accountant who moonlights as a...
sentiment analysis using bert The Evolution of Sentiment Analysis: From Rule-Based to BERT Remember when we thought sentiment analysis was just about counting positive and negative words? Those were simpler times. Like believing AI would either turn into Skynet or...
sentiment analysis with bert The Evolution of Sentiment Analysis: From Gut Feelings to BERT Remember when figuring out if customers liked your product meant reading through endless reviews and trying to guess their mood? Yeah, those were not the good old days....
customer review analysis The Hidden Power of Customer Reviews (And Why Most Brands Get It Wrong) Let’s talk about something that’s simultaneously the most overrated and underrated aspect of running an ecommerce business: customer reviews. Yeah, I know what...
